advertorial
advertorial 英 [ˌædvəˈtɔ:riəl] 美 [ˌædvərˈtɔriəl]
n. 社论式广告(指常作为杂志中心插页的正式广告文字)
名词复数:advertorials
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- n. 社论式广告(指常作为杂志中心插页的正式广告文字)
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1. This is easy for Apple to manage, as newspapers inexorably ease from editorial to advertorial.
对苹果来说,这很容易成功,就像报纸无情地缓解社论式广告。
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2. If the newspaper/magazine doesn’t print your editorial, buy ad space and run it as an advertorial instead.
如果报纸或杂志不采用你的评论,就买下一片广告空间,把你的评论当作广告一样进行运作。
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3. But signposting an advertorial clearly, while editorially desirable, can also mean that consumers do not feel much compulsion to read it.
不过,在编辑乐意的情况下将一篇软文非常清晰地标示出来也意味着,消费者不觉得有多大必要去看那篇文章。
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